Wednesday, February 06, 2008

Are you teachable?

“Experience teaches only the teachable.”

- Aldous Huxley

Dear Candy:

The use of evidence is an essential part of an effective presentation. A question often in the mind of audience members, albeit one that may seldom be expressed, is, "Why should I believe you?" It is not the audience's responsibility to be convinced, rather, it is responsibility of the presenter to convince the audience. The greatest tool with which we might do this is the evidence we've discovered that made us believers in the first place. This list provides a great model for the successful delivery of any such information that may help sell your case and conviction:

- Demonstrations
- Examples
- Facts
- Exhibits
- Analogies
- Testimonials
- Statistics

Source:
High Impact Presentations
2-day seminar
©2008 Dale Carnegie & Associates, Inc. All Rights Reserved

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